It’s been a long, hard slog.
After the snowboard industry was shut down in the United States in 2016, it was only a matter of time before snowboarding started to return in the rest of the world.
It’s the job of the Canadian Snowboarders’ Association to help the industry rebuild and prepare for this inevitable reopening.
But the organization also has to be aware of the challenges the industry has faced.
With the snowboarding industry suffering a severe downturn and with many resorts shutting down, how can the industry stay open while the rest shut down?
We spoke to some of the biggest players in snowboarding, from industry veterans to local pros, to get the inside scoop on the challenges of the industry’s comeback.